Visual Communication (PDF)
Understanding Images in Media Culture
(Sprache: Englisch)
Visual Communication: Understanding Images in Media and Culture provides a theoretical and empirical toolkit to examine implications of mediated images. It explores a range of approaches to visual analysis, while also providing a hands-on guide to applying...
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Visual Communication: Understanding Images in Media and Culture provides a theoretical and empirical toolkit to examine implications of mediated images. It explores a range of approaches to visual analysis, while also providing a hands-on guide to applying methods to students' own work. The book:
- Illustrates a range of perspectives, from content analysis and semiotics, to multimodal and critical discourse analysis
- Explores the centrality of images to issues of identity and representation, politics and activism, and commodities and consumption
- Brings theory to life with a host of original case studies, from celebrity videos on Youtube and civil unrest on Twitter, to the lifestyle branding of Vice Media and Getty Images
- Shows students how to combine approaches and methods to best suit their own research questions and projects
An invaluable guide to analysing contemporary media images, this is essential reading for students and researchers of visual communication and visual culture.
Autoren-Porträt von Giorgia Aiello, Katy Parry
Giorgia Aiello is an Associate Professor in Media and Communication at the University of Leeds. Her research focuses on the politics and potentials of visual, multimodal, and material communication. Giorgia is interested in how aesthetics shape and are shaped by political, economic, and cultural agendas. Her work aims to uncover how identities are formed, how both difference and diversity are negotiated, and how inequalities are maintained or overcome through media and communication. She is a co-editor of Communicating the City: Meanings, Practices and Interactions (Peter Lang, 2017) and the author of many journal articles, book chapters, and short publications about branding, photography, data visualization, political imagery, and cities.
Bibliographische Angaben
- Autoren: Giorgia Aiello , Katy Parry
- 2019, First Edition, 312 Seiten, Englisch
- Verlag: SAGE Publications
- ISBN-10: 1526417146
- ISBN-13: 9781526417145
- Erscheinungsdatum: 28.10.2019
Abhängig von Bildschirmgrösse und eingestellter Schriftgrösse kann die Seitenzahl auf Ihrem Lesegerät variieren.
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- Dateiformat: PDF
- Grösse: 10 MB
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Sprache:
Englisch
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