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Price Management
Hermann Simon, Martin Fassnacht
Fr. 77.00
Internet-Based Customer Value Management
Tymoteusz Doligalski
Fr. 59.00
Toolbox for Marketing and Management
Ralf T Kreutzer
Fr. 82.50
Fr. 177.00
Cultural Heritage Marketing
Izabella Parowicz
Fr. 77.00
Fr. 39.00
Qualitative Consumer and Marketing Research
Krittinee Nuttavuthisit
Fr. 94.50
Market Entry into the USA
Ralf Drews, Melissa Lamson
Fr. 59.90
Fr. 236.00
Commodities Pricing and the Bulk Trap
Fredrik Andrén-Sandberg
Fr. 59.00
Research Methodology in Marketing
Martin Eisend, Alfred Kuss
Fr. 165.50
Fr. 82.50
Smart Retailing
Eleonora Pantano, Charles Dennis
Fr. 71.00
Platform Revolution
Geoffrey G. Parker, Van Alstyne Marshall W., Sangeet P. Choudary
Fr. 25.90
Fr. 118.00
Crush It!
Gary Vaynerchuk
Fr. 27.90
The FORA Framework
Edy Portmann
Fr. 118.00
Market Entry Strategies
Mario Glowik
Fr. 39.90
The Business Models Handbook
Paul Hague
Fr. 32.90
Fr. 118.00
Fr. 29.90
Fr. 141.50
Fr. 236.00
Fr. 118.00
Fr. 177.00