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Application of the General Electric Model to the strategic business units of the DaimlerChrysler AG
Katja Zimmerling
Fr. 17.00
Influences and Attitudes within Consumer Behaviour Process
Olga Sokolowski
Fr. 16.00
Influence of innovation on competitive advantage
Jörg-Stefan Schöttler
Fr. 6.00
Royal Caribbean Cruise Line (RCCL) - Brand plan for a new concept: The Aqua Theatre Café
Matteo Fabbi
Fr. 17.00
Fr. 18.00
Implications of enabling technologies for Apple Inc.
Benjamin Bach
Fr. 19.00
North-East India - An Untapped Emerging Market
Abhishek Dubey, Rahil Yusuf Zai
Fr. 17.00
Marketing, future scenario planning Karlsberg brewery
Florian Mayer
Fr. 19.00
Fr. 18.00
Nescafé. A Marketing analysis
Kelvin Cherry
Fr. 17.00
Fr. 15.00
Fr. 14.00
Fr. 15.00
Public Relations as a tool of tourism marketing
Melis Ceylan
Fr. 15.00
Anakku: Revitalising the Next to Nature Feeding Range
Weng Marc Lim, Seing Wan Seeto, Pik Han Lim, Mei Ling Lim
Fr. 37.00
An investigation into the role of emotional branding in the cola market with particular reference to Coca-Cola
Miriam Mennen
Fr. 19.00
The role and value of long term relationships in business to business environment
Oliver Florian Friede
Fr. 18.00
Intercultural Business Presentations
Dorothee Müller
Fr. 6.00
Brand Management of Luxury Goods
Nicole Fich
Fr. 37.00
The Bodyshop - An Analysis of the Company´s Actions towards Sustainability / Aus der Reihe: e-fellows.net stipendiaten-wissen Bd.Band 374
Katja Assenmacher
Fr. 17.00
Corporate social responsibility at BASF / Aus der Reihe: e-fellows.net stipendiaten-wissen Bd.Band 258
Leonard Coen, Jean-Luc Frast
Fr. 7.00
Cause Related Marketing
Anna Lena Bischoff
Fr. 38.00
Loyalty cards in the apparel industry in Germany and Spain
Sarah-Mailin Janotta
Fr. 37.00
Fr. 42.00
Social Reporting
Klaus Schöfer
Fr. 17.00
Global Marketing - Market Entry of 'Dr. Ing. hc. F. Porsche AG' in China
Karsten Klauenberg
Fr. 17.00
Venue and Tour Management
Verena Stickler
Fr. 17.00
Business model: drive-in cinema
Ricardo Apel
Fr. 7.00
Brand Tracking Through Social Media
Govindappa Raghu, Dr. Radha
Fr. 18.00
Entrepreneurship Higher Education in Europe
Angelo Riviezzo, Alessandro De Nisco, Maria Rosaria Napolitano
Fr. 26.00