Flying High (PDF)
How JetBlue Founder and CEO David Neeleman Beats the Competition... Even in the World's Most Turbulent Industry
(Sprache: Englisch)
Flying High traces the incredible career of the founder and chairman of JetBlue, David Neeleman, from his teenage ventures and beginnings in the travel industry., to his short stint at Southwest Airlines and the ultimate launch of JetBlue. In a series of...
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Produktinformationen zu „Flying High (PDF)“
Flying High traces the incredible career of the founder and chairman of JetBlue, David Neeleman, from his teenage ventures and beginnings in the travel industry., to his short stint at Southwest Airlines and the ultimate launch of JetBlue. In a series of interviews with Neeleman's friends, associates, and high-ranking officials in both business and aviation, this books tells the store of Neeleman and explores the rules of success he both lives and builds his companies by.
Inhaltsverzeichnis zu „Flying High (PDF)“
Introduction. CHAPTER 1: The Journey Begins. CHAPTER 2: Have I Got a Deal for You. CHAPTER 3: Morris Air Spreads Its Wings. CHAPTER 4: Off to Southwest. CHAPTER 5: Opening Up New Skies. CHAPTER 6: A Different Kind of Airline. CHAPTER 7: Preparing for Departure. CHAPTER 8: JetBlue Takes Flight. CHAPTER 9: Making Air Travel Entertaining. CHAPTER 10: Keeping Customers Happy. CHAPTER 11: The Technology Advantage. CHAPTER 12: Getting the Word Out in Style. CHAPTER 13: Dealing with Disaster. CHAPTER 14: Preserving the Culture. CHAPTER 15: Looking to the Future. CHAPTER 16: David Neeleman's Rules for Succeeding in Any Business. JetBlue Timeline. Acknowledgments. Notes. Index.
Autoren-Porträt von James Wynbrandt
James Wynbrandt is a New York-based author andaward-winning aviation and business reporter. He is a regular
contributor to numerous high-profile aviation publications,
including Smithsonian Air and Space, Plane &
Pilot, General Aviation News, Southern Aviator,
and Pilot Journal. A licensed pilot, Wynbrandt has been
following JetBlue since the company's founding. His articles on
business and aviation have also appeared in the New York
Times, Management Review, Computer and Electronics
Marketing, Flying, and Aspen Magazine, among
others.
Bibliographische Angaben
- Autor: James Wynbrandt
- 2004, 1. Auflage, 304 Seiten, Englisch
- Verlag: John Wiley & Sons
- ISBN-10: 047168287X
- ISBN-13: 9780471682875
- Erscheinungsdatum: 22.07.2004
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- Dateiformat: PDF
- Grösse: 1.28 MB
- Mit Kopierschutz
Sprache:
Englisch
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