Entrepreneurial Vision / Classroom Companion: Business (PDF)
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While many texts on entrepreneurship and biographies of great entrepreneurs and leaders talk about vision and its importance, few delve into what vision is, how it comes to be, and, how it can be more successfully developed. This book, built on evidence-based research, delves into the entire entrepreneurial visioning process. Starting with understanding the elements which characterize strong and sustainable vision, the authors detail proposed steps, supported by examples and worksheets, that students and entrepreneurs can take to build and implement their vision and, in turn, help put them on the path to build great businesses.
Susan holds a Bachelor of Science degree from Queen's University, an MBA from McGill University, and a PhD from Concordia University's John Molson School of Business.
Charles B. Crawford is an experienced entrepreneur who has spearheaded the start-up, launch, and development of several high-growth companies. He, along with his wife and co-author Susan, is a co-founder of Domaine Pinnacle, a family-owned apple farm that they built into an award winning producer of ice cider and craft spirits, sold in over 60 countries worldwide. Prior to co-founding Domaine Pinnacle, he worked forseveral multi-national companies
Charles holds a Bachelor of Science degree from Concordia University, an MBA from The Ivey School of Business (Western), and a Doctorate in Business Administration from Athabasca University.
- Autoren: Susan E. Reid , Charles B. Crawford
- 2022, 1st ed. 2022, 411 Seiten, Englisch
- Verlag: Springer International Publishing
- ISBN-10: 3030778037
- ISBN-13: 9783030778033
- Erscheinungsdatum: 28.06.2022
Abhängig von Bildschirmgrösse und eingestellter Schriftgrösse kann die Seitenzahl auf Ihrem Lesegerät variieren.
- Dateiformat: PDF
- Grösse: 29 MB
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