Electronic Commerce (PDF)
Explore the many aspects of electronic commerce through a managerial perspective.
Electronic Commerce provides a thorough explanation of what EC is, how...
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For undergraduate and graduate electronic commerce courses.
Explore the many aspects of electronic commerce through a managerial perspective.
Electronic Commerce provides a thorough explanation of what EC is, how it's being conducted and managed, and how to assess its opportunities, limitations, issues, and risks-all from a managerial perspective. By presenting EC through a managerial approach, this text makes the subject matter practical, relevant, and beneficial to majors and non-majors alike.
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- Autoren: David King , Efraim Turban
- 2013, 7. Auflage, 792 Seiten, Englisch
- Verlag: PEARSON HIGHER EDUCATION
- ISBN-10: 1292014237
- ISBN-13: 9781292014234
- Erscheinungsdatum: 18.11.2013
Abhängig von Bildschirmgrösse und eingestellter Schriftgrösse kann die Seitenzahl auf Ihrem Lesegerät variieren.
- Dateiformat: PDF
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