Doing Business in Europe (PDF)
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The new third edition provides readers with the fundamental theories and concepts for understanding how business is done in Europe, linking it to the current European business environment through a range of up-to-date case studies and examples.
Revised and updated to include recent changes in the economic and political climate of Europe, and thematic perspectives on key contemporary European challenges, the authors also bring into consideration non-EU Business in the EU as well as the way Brexit is likely to affect businesses.
Also new to this edition:
- Examples and cases from a wider range of European member states, including Tesla, Airbnb, Ryanair, Belgian AB InBev's acquisition of British SABMiller, and the expansion of Alibaba Group in Europe.
- Enhanced material on business in EFTA and CEFTA areas.
- Analysis of the effects digitalisation, business analytics and Artificial Intelligence have on business in Europe.
- Coverage of the challenges and opportunities stemming from migration and the refugee crisis.
- A specific focus on the gig and shared economy.
- An investigation into how sustainability and climate change agreements impact on business.
The book is supported by online resources for lecturers and students, including an instructor's manual, PowerPoint Slides, multiple choice questions, class-based role play instruction guides, chapter summaries, and links to relevant videos and podcasts.
Suitable reading for students on European business modules at both undergraduate and postgraduate level.
She is a reviewer for leading international business and strategy journals, and has published in many of them including, among others: Journal of World Business, International Business Review, European Journal of International Management, Australian Journal of International Affairs, International Journal of Human Resource Management, Journal of Knowledge Management Practice, PS: Political Science & Politics. She also has more than 70 corporate and sector case studies in training and practitioner journals. Gabriele is an editorial board member at the Journal of International Business Policy and International Business Review.
Gabriele is currently Dean, New Business Accelerator, at Federation University Australia. She is active member of the Centre for Asian Business and Economics (CABE), and on the Board of the EU Centre on Shared Complex Challenges. Gabriele has also served as external research fellow and expert in different capacities at the most prestigious governmental and multilateral institutions including JETRO (Japan), the EU, UNCTAD, OECD and as World Investment Report Expert. She regularly advises on free trade agreements (market access and expansion for multinational companies) at governments across Asia. She is Past President of the Women of AIB (Academy of
- Autoren: Gabriele Suder , Johan Lindeque
- 2018, Third Edition, 544 Seiten, Englisch
- Verlag: SAGE Publications
- ISBN-10: 1526455536
- ISBN-13: 9781526455536
- Erscheinungsdatum: 24.09.2018
Abhängig von Bildschirmgrösse und eingestellter Schriftgrösse kann die Seitenzahl auf Ihrem Lesegerät variieren.
- Dateiformat: PDF
- Grösse: 5.36 MB
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