Attitudes and Attitude Change (ePub)
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This new edition of Attitudes and Attitude Change provides a comprehensive and accessible introduction to basic issues in the psychological study of attitudes. Drawing on the latest research it provides coverage of all the key issues in this area, including attitude formation and change, the functions of attitudes, attitude measurement, attitudes as temporary constructs, persuasion processes, and prediction of behaviour from attitudes. The new edition has been thoroughly revised and updated to take account of the most recent research in the field. It will be essential reading for students and researchers in social psychology.
Michaela Wänke has interests in various fields of social cognition and the intersections of social cognition and consumer and political psychology. Her research areas include persuasion, fluency, social judgment and attitude measuring, among many other topics. She held a chair for social psychology at the University of Basel, Switzerland, from 2002 to 2011 and currently holds a chair for consumer and economic psychology at the University of Mannheim, Germany.
- Autoren: Tobias Vogel , Michaela Wanke
- 2016, 2. Auflage, 354 Seiten, Englisch
- Verlag: Taylor & Francis
- ISBN-10: 1317623347
- ISBN-13: 9781317623342
- Erscheinungsdatum: 14.04.2016
Abhängig von Bildschirmgrösse und eingestellter Schriftgrösse kann die Seitenzahl auf Ihrem Lesegerät variieren.
- Dateiformat: ePub
- Grösse: 5.84 MB
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