Visualization Psychology

Foreword.- Preface.- Part I: Visualization Psychology from a Psychology Perspective.- 1 Color Semantics for Visual Communication.- 2 Theories and Models in Graph Comprehension.- 3 Mental Models and Visualization.- 4 Improving Evaluation using Visualization Decision-Making Models: A practical Guide.- 5 Supporting Diverse Research Methods for Observing Huge Variable Space in Empirical Studies for Visualization.- Part II:Visualization Psychology from a Visualization Perspective.- 6 Visualization Onboarding Grounded in Educational Theories.- 7 Adaptive Visualization of Health Information Based on CognitivePsychology - Scenarios, Concepts and Research Opportunities.- 8 Design Cognition in Data Visualization.- 9 Visualization Psychology: Foundations for an Interdisciplinary.- 10 Visualization Psychology for Eye Tracking Evaluation.- 11 Task Matters When Scanning Data Visualizations.- 12 Perceptual Biases in Scatterplot Interpretation.- 13 Leveraging Conscientiousness-Based Preferences inInformation Visualization Design.- 14 Visualizing Uncertainty in Different Domains: Commonalities and Potential Impacts on Human Decision Making.- 15 Analysis of Sensemaking Strategies: Psychological Theories in Practice.

Dr. Danielle Albers Szafir is an Assistant Professor in the Department of Computer Science and ATLAS Institute, and a Fellow in the Institute of Cognitive Science at the University of Colorado Boulder. Within the scope of this proposal, her research has explored how visualization design influences the patterns people perceive in data and how people use that data in decision making, offering actionable models of task performance and guidelines for creating visualizations for people with varying cognitive abilities. Results from this research have been integrated into leading tools such as D3 and Tableau and have received best paper awards at IEEE VIS and IS&T Color and Imaging. She was named to the Forbes 30 Under 30 Class of 2018 for Science. She received a B.S. in Computer Science at the University of Washington as a NASA Space Grant Scholar and a Ph.D. in Computer Sciences at the University of Wisconsin-Madison. Szafir is a cofounder of VisXVision, an organization aimed at bridging data visualization and perceptual psychology. In this role, she has guest edited a Journal of Vision Special Issue on vision and visualization and has helped organize VisXVision events at IEEE VIS (2017 panel, 2018 meet-up, and 2019 workshop) and at the Annual Meeting of the Vision Sciences Society (2017 meet-up, 2018 symposium, and 2019 workshop). 
Dr. Rita Borgo is Senior Lecturer in Data Visualization at the Informatics Department at King's College London (KCL), Head of the Human Centred Computing research group and Deputy Director of the Centre for Urban Science and Progress (CUSP) - London. Her research focus is on Information Visualization and Visual Analytics with particular focus on the role of Human Factors in Visualization. Her research has followed an ambitious program of developing new data visualization techniques for interactive rendering and manipulation of large multi-dimensional and multivariate datasets. Novel in all aspects of the research is