The Hip-Hop MBA
Lessons in Cut-Throat Capitalism from Rap's Moguls
(Sprache: Englisch)
Today hip-hop is the most successful musical genre and its biggest stars have become household names the world over. But their influence and prominence isn't confined to radio's Top 40. Jay-Z is a billionaire with multiple companies and business ventures...
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Today hip-hop is the most successful musical genre and its biggest stars have become household names the world over. But their influence and prominence isn't confined to radio's Top 40. Jay-Z is a billionaire with multiple companies and business ventures bearing his name and leadership. Rihanna runs a fashion empire. Sean Combs is a one-man international conglomerate. Just how did this come to be?In The Hip-Hop MBA, banker-turned-writer Nels Abbey explores the principles of business and economics through the rise and triumph of hip-hop. From Sylvia Robinson's founding of the Sugarhill Gang to Biggie and Tupac's nationwide rivalry and the unstoppable dominance of rap and hip-hop today, Abbey shows just how the world of rap has come to determine not only what we listen to, but what we wear, what we watch, and even what we eat and drink.
So prepare to get schooled in this one-of-a-kind marriage of business and art.
Autoren-Porträt von Nels Abbey
Nels Abbey is a British-Nigerian (Itsekiri) writer, broadcaster, media executive and satirist based in London. Prior to moving into media, he worked in financial services principally for the US investment mammoth BlackRock. Nels is the founder of Uppity: The Intellectual Playground. This is his second book.
@nelsabbey
Bibliographische Angaben
- Autor: Nels Abbey
- 2024, Main, 257 Seiten, Masse: 14,1 x 22,1 cm, Gebunden, Englisch
- Verlag: Canongate Books Ltd.
- ISBN-10: 1838856404
- ISBN-13: 9781838856403
- Erscheinungsdatum: 04.04.2024
Sprache:
Englisch
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