This Business of Global Music Marketing (ePub)
Global Strategies for Maximizing Your Music's Popularity and Profits
(Sprache: Englisch)
Think BIG—capture the global music market.
Worldwide tours, internet downloads, international album distribution-the global market for music is expanding with lightning speed, and that means big opportunities for everyone in the music business. The...
Worldwide tours, internet downloads, international album distribution-the global market for music is expanding with lightning speed, and that means big opportunities for everyone in the music business. The...
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Think BIG—capture the global music market.
Worldwide tours, internet downloads, international album distribution-the global market for music is expanding with lightning speed, and that means big opportunities for everyone in the music business. The main obstacle? Lack of knowledge. The world market is packed with opportunity, but it's also full of cultural, regulatory, administrative, legal, political, and logistical pitfalls. This Business of™ Global Music Marketing offers a map of the world, with full information on how to break into the global market, how to distribute records abroad, how to find an audience, how to package records to appeal to local markets, how to establish partnerships with foreign businesses, how to deal with different rules of trade, and much more. A companion volume to author Tad Lathrop's top-selling This Business of™ Music Marketing and Promotion, This Business of™ Global Music Marketing offers everyone in the music business a chance to go global.
Worldwide tours, internet downloads, international album distribution-the global market for music is expanding with lightning speed, and that means big opportunities for everyone in the music business. The main obstacle? Lack of knowledge. The world market is packed with opportunity, but it's also full of cultural, regulatory, administrative, legal, political, and logistical pitfalls. This Business of™ Global Music Marketing offers a map of the world, with full information on how to break into the global market, how to distribute records abroad, how to find an audience, how to package records to appeal to local markets, how to establish partnerships with foreign businesses, how to deal with different rules of trade, and much more. A companion volume to author Tad Lathrop's top-selling This Business of™ Music Marketing and Promotion, This Business of™ Global Music Marketing offers everyone in the music business a chance to go global.
Autoren-Porträt von Tad Lathrop
Tad Lathrop, the author of This Business of™ Music Marketing and Promotion, produced and co-wrote Jazz: The First Century and the book/CD compilation Cult Rockers. He lives in Oakland, California.
Bibliographische Angaben
- Autor: Tad Lathrop
- 2013, First Edition, 288 Seiten, Englisch
- Verlag: Clarkson Potter/Ten Speed
- ISBN-10: 0307830128
- ISBN-13: 9780307830128
- Erscheinungsdatum: 03.04.2013
Abhängig von Bildschirmgrösse und eingestellter Schriftgrösse kann die Seitenzahl auf Ihrem Lesegerät variieren.
eBook Informationen
- Dateiformat: ePub
- Grösse: 5.85 MB
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Sprache:
Englisch
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