The Palgrave Handbook of Managing Continuous Business Transformation (PDF)
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This handbook provides a comprehensive and unparalleled reference point for studying continuous business transformation. Asserting that change will be the new normal and highlighting the fact that business transformation can never be complete, this important resource is a tool for coping with ongoing change in order to become and stay resilient, the predominant concern of executives across industries. Containing case study material to illustrate issues and solutions, The Palgrave Handbook of Managing Continuous Business Transformation takes an interdisciplinary approach weaving together strategic concepts with real-life experiences, connecting human resource issues with shifts in information technology and linking customers with the businesses from which they buy. Structured into four parts; transformational shifts, achieving customer centricity, dealing with new technology and leading the change, this handbook is crucial reading for academics, scholars and practitioners of business transformation.
Peter Kreutter is Managing Director of the Wipro Center for Business Resilience at WHU, Otto Beisheim School of Management, Germany, where he is also Director of WHU Foundation. He is a member of the board of trustees of several foundations, and his academic research focuses on industry life cycles and the impact of digital disruption.
Wolfgang Messner is Clinical Associate Professor at the Moore School, University of South Carolina, US, and the Director of GloBus Research. He teaches, conducts research, and consults in areas such as strategic business decisions in a globalized world, international management, and intercultural communication. Wolfgang has written seven books, and published in academic journals.
- 2016, 1st ed. 2017, 610 Seiten, Englisch
- Herausgegeben: Horst Ellermann, Peter Kreutter, Wolfgang Messner
- Verlag: Springer-Verlag GmbH
- ISBN-10: 1137602287
- ISBN-13: 9781137602282
- Erscheinungsdatum: 27.12.2016
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- Dateiformat: PDF
- Grösse: 13 MB
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