Social Media Analytics and Practical Applications (PDF)

Subodha Kumar is the Paul R. Anderson Distinguished Chair Professor of Marketing and Supply Chain Management and the Founding Director of the Center for Business Analytics and Disruptive Technologies at Temple University's Fox School of Business. He has secondary appointments in Information Systems and Statistical Science Departments. He also serves as the Ph.D. Concentration Advisor for Operations and Supply Chain Management. He is a board member for many organizations. He has been awarded a Changjiang Scholars Chair Professorship by the China's Ministry of Education. He is also a Visiting Professor at the Indian School of Business (ISB). He has served on the faculty of University of Washington and Texas A&M University. He has been the keynote speaker and track/cluster chairs at leading conferences. He was elected to become a Production and Operations Management Society (POMS) Fellow in 2019. He has received numerous other research and teaching awards. He has published more than 150 papers in reputed journals and refereed conferences. He was ranked #1 worldwide for publishing in Information Systems Research. In addition, he has authored a book, book chapters, Harvard Business School cases, and Ivey Business School cases. He also holds a robotics patent. He is routinely cited in different media outlets including NBC, CBS, Fox, Business Week, and New York Post. He is the Deputy Editor of Production and Operations Management Journal and the Founding Executive Editor of Management and Business Review (MBR). He also serves on other editorial boards. He was the conference chair for POMS 2018 and DSI 2018, and has co-chaired several other conferences.

Liangfei Qiu is the PricewaterhouseCoopers Associate Professor at Warrington College of Business, University of Florida. He also serves as the Ph.D. coordinator for the Department of Information Systems and Operations Management. His current research focuses on social technology