Security and Internet of Things (IoT). Analysing the difference between Austria and India in consumer awareness of IoT Vulnerabilities, perception towards IoT Privacy and Value (PDF)

Master's Thesis from the year 2017 in the subject Computer Science - IT-Security, University of Applied Sciences Graz, language: English, abstract: The vision of internet of things (IoT) has become a reality and in recent years, it has seen rapid growth. However, there is a lot more to come from this technological Tsunami. In simple terms, Internet of Things is a network of interconnected objects or things with sensors, collecting data and making actionable decisions. With the arrival and adaptation of this technology, many questions regarding cyber security are raised.

This master thesis examines the consumer perspective on key elements of the internet of things. The elements in focus are consumer awareness, the perception of privacy and perception of value. The relationship of these elements with Gender and Nationality is investigated. The study is based on the survey of respondents belonging to Austria and India. After interviewing two experts from the field of the internet of things and reviewing the literature, the vulnerabilities surrounding IoT were confirmed.

Lack of consumer awareness is considered a hindrance in the adaptation of IoT, whereas the trust between technology and consumers has decreased over time. It is claimed that consumers do not value security enough to pay extra for it. However, the findings from this study suggest a shift in the understanding and attitude of the consumer base. The author finds while certain trends from previous researchers remain unchanged. There has been an increased awareness among consumers overall.

Gender influences the awareness; value perception of consumers is also influenced by Gender and Nationality. The perception of privacy is negative and the trust of consumers remains low. Most people would like to see more work done by the industry and the government to increase consumer education regarding cybersecurity and Internet of Things.