Introduction to E-commerce (PDF)
Introduction to E-commerce discusses the foundations and key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. Practical case studies offer a useful reference for dealing with various issues in E-commerce such as...
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Introduction to E-commerce discusses the foundations and key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. Practical case studies offer a useful reference for dealing with various issues in E-commerce such as latest applications, management techniques, or psychological methods. Dr. Zheng Qin is currently Director of the E-Commerce Institute of Xi'an Jiaotong University.
- 2010, 2009, 180 Seiten, Englisch
- Herausgegeben: Zheng Qin
- Verlag: Springer-Verlag GmbH
- ISBN-10: 3540496459
- ISBN-13: 9783540496458
- Erscheinungsdatum: 30.06.2010
Abhängig von Bildschirmgrösse und eingestellter Schriftgrösse kann die Seitenzahl auf Ihrem Lesegerät variieren.
- Dateiformat: PDF
- Grösse: 5.29 MB
- Ohne Kopierschutz
- Vorlesefunktion
From the reviews:
"This valuable text focuses on e-commerce in China … . One of the most valuable byproducts of the text is the demonstrated way of thinking. … for those involved in Chinese e-commerce, it is an essential work to study." (James Van Speybroeck, ACM Computing Reviews, October, 2009)
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