Daytime Television Programming (PDF)
Daytime Television Programming (1991) provides a practical understanding of daytime television formats, viewer demographics, and programming strategy. It compares daytime genres to their evening counterparts, discusses the effects of demographics on...
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Daytime Television Programming (1991) provides a practical understanding of daytime television formats, viewer demographics, and programming strategy. It compares daytime genres to their evening counterparts, discusses the effects of demographics on daytime programming, analyses investment yields, and highlights audience expectations. Discussions of specific daytime shows teach techniques necessary to overcome the enormous creative challenges in building a successful daytime lineup.
- Autor: Marilyn J. Matelski
- 2023, 94 Seiten, Englisch
- Verlag: Taylor & Francis
- ISBN-10: 1003820085
- ISBN-13: 9781003820086
- Erscheinungsdatum: 22.12.2023
Abhängig von Bildschirmgrösse und eingestellter Schriftgrösse kann die Seitenzahl auf Ihrem Lesegerät variieren.
- Dateiformat: PDF
- Grösse: 4.98 MB
- Ohne Kopierschutz
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