Courage to Execute (PDF)

How to build a culture of high performance within your
organization

The U.S. military in general, and its many elite organizations
in particular, possesses a culture of high performance. Courage
to Execute outlines the six basic principles that operate at
the foundation of high performance, which include leadership,
organization, communication, knowledge, experience, and discipline,
known together as LOCKED. When all are practiced effectively,
teamwork emerges. But the most elusive quality that exists at the
heart of all elite military teams, the element that organizations
and businesses deeply desire to perform more efficiently and
effectively, is trust. Trust is easily spent, but hard won. Author
James Murphy, an employer of approximately fifty senior military
officers that have served in elite units such as the U.S. Navy Blue
Angels, U.S. Navy SEALS, and U.S. Army Rangers, shares a multitude
of personal leadership stories that illustrates the principles of
LOCKED.

* Shares compelling anecdotes from leaders in elite units of the
U.S. Military

* Written by James D. Murphy, founder and CEO of Afterburner,
Inc., which has trained over 1.5 million executives, sales
professionals, and business people from every industry in
Afterburner's Flawless Execution Model, and its unique,
high-energy programs

Courage to Execute will help you develop effective
leadership skills and build high-performance teams that out-compete
your rivals every time.