Corporate Social Responsibility, Public Relations and Community Engagement (PDF)
Emerging Perspectives from South East Asia
(Sprache: Englisch)
This innovative book connects the disciplines of participatory and development communication with public relations and corporate social responsibility discourse. Focusing on six countries-Indonesia, Malaysia, Philippines, Singapore, Thailand and Vietnam- it...
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This innovative book connects the disciplines of participatory and development communication with public relations and corporate social responsibility discourse. Focusing on six countries-Indonesia, Malaysia, Philippines, Singapore, Thailand and Vietnam- it discusses how PR and CSR discourse are interpreted, communicated and enacted in the region.
Autoren-Porträt von Marianne Sison, Zeny Sarabia-Panol
Marianne D. Sison is senior lecturer and program manager at RMIT University's School of Media and Communication, Melbourne, Australia. She is convenor and founding chair of the Asia Pacific Public Relations Research and Education Network, an Urban Scholar at RMIT's UN Global Compact Cities Program and Australian lead in the Global Capabilities Framework research project. A former Deputy Dean (International) at RMIT's School of Media and Communication, she is a fellow of the Public Relations Institute of Australia and member of the International Association of Business Communicators.Zeny Sarabia-Panol is professor and associate dean at Middle Tennessee State University, U.S.A. She is also the former editor of the Association for Education in Journalism and Mass Communication's International Communication Research Journal and now serves on its editorial board. She also sits on the editorial board of the International Journal of Strategic Communication and AEJMC's Journalism and Mass Communication Educator. An alumna of the Journalism and Mass Communication Leadership Institute for Diversity, she served as interim director of MTSU's School of Journalism in 2008-2009.
Bibliographische Angaben
- Autoren: Marianne Sison , Zeny Sarabia-Panol
- 2018, 1. Auflage, 200 Seiten, Englisch
- Verlag: Taylor & Francis
- ISBN-10: 1317561651
- ISBN-13: 9781317561651
- Erscheinungsdatum: 03.09.2018
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- Grösse: 1.74 MB
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