Brand Me (ePub)

MELISSA DAWN SIMKINS - The First Lady of Personal Branding

Accomplished executive, media personality, wife, mother, fitness athlete and wellness advocate, Melissa Dawn Simkins brands a new model of success for women. She is recognized as the First Lady of Personal Branding with a proven track record
for building global influence. Simkins is President of Velvet Suite ® (www.velvetsuite.com) an innovative
branding firm dedicated to unleashing the champion within.

Velvet Suite clients including: Home Depot, The
NFL, NBA, NCAA, Gillette, Notre Dame, P&G, Kraft, Boston Scientifi c, Oscar Winner, Common, NBA All- Star, Carmelo Anthony and more. She has helped launch more than 300 brands, created 150 brand concepts and brokered more than 30 million dollars
in partnerships.

She is the creator of Women In The Spotlight,
(womeninthespotlight.com), an interactive
community of leading women who courageously live bold, branded and balanced.

She is an online contributor to Inc. magazine and has also been featured on CNN, HLN, CNBC and other national media outlets discussing brand in crisis such
as Lance Armstrong, Penn State, Tiger Woods and has contributed and/or been featured in Wall Street Journal, Huffi ngtonPost.com, Essence and Black Enterprise.

Melissa received her undergraduate degree from Otterbein University in Public Relations and Business and received her Masters of Science in Integrated Marketing Communications from the Medill School
of Journalism at Northwestern University. She
currently serves on the Board of Directors for The SHRM (Society for Human Resources Management) Foundation and the Board of Trustees for Otterbein University. She is married to her purpose and business partner, William A. Simkins.

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