The Good Ally

Nova Reid is an activist, TED speaker, podcast host and author, on a purpose-driven mission to improve racial justice, by helping people be the change they want to see by courageously unlearning their racism.

She regularly appears on BBC News, Sky News and BBC Radio as a media expert, and received a Social Impact Award at the Precious Awards. Nova is a passionate advocate for equity, collective healing and helping people use self-agency to role-model change.

'Nova's book for me is a mental health manual for dealing with the everyday issues that arise when navigating a system that seeks to deny the existence of structural racism. She not only gives the reader detailed examples of the things that can and do arise, she also expertly offers solutions that help deal with them.'
David Harewood MBE, actor and author of Maybe I Don't Belong Here

'The Good Ally is a powerful trojan horse. While the title calls out to every white person who has wanted to know 'How can I become a good anti-racist ally?', it's content delivers hard-hitting facts, stories, and reflections that remind us that it's not about being good, it's about doing better.'
Layla F. Saad, Sunday Times bestselling author of Me and White Supremacy

'On the journey to becoming a better and more effective ally, Nova's book is a must read. It will prompt deep reflection, it will make you smile, and it might even make you cry. Through this process, it powerfully provides the insight and guidance each of us need to be better.' Gary Coombe, CEO P&G - Global Grooming Business

'Nova Reid is one of the most generous, open-hearted, energising writers working today. The Good Ally is a beautiful, bold and no-BS guide to getting uncomfortable, digging deep and being fully human. It will be the best and hardest work you ever do. You will not regret it.' Emma Gannon

'Powerful, exhilarating and confronting, this book stayed at the front of my thoughts, long after I'd finished it.' Zoe Williams, Guardian Columnist

'A powerful book for change that comes at a time when we need it most. Nova seamlessly weaves together historical and personal storytelling with practical advice, creating a work that is informative, confronting and moving.' Matthew Williams, author of The Science of Hate and Professor of Criminology Cardiff University