The 100 Dollar Startup
Reinvent the Way You Make a Living, Do What You Love, and Create a New Future
(Sprache: Englisch)
Lead a life of adventure, meaning and purpose-and earn a good living.
"Thoughtful, funny, and compulsively readable, this guide shows how ordinary people can build solid livings, with independence and purpose, on their own terms."-Gretchen Rubin, author...
"Thoughtful, funny, and compulsively readable, this guide shows how ordinary people can build solid livings, with independence and purpose, on their own terms."-Gretchen Rubin, author...
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Lead a life of adventure, meaning and purpose-and earn a good living."Thoughtful, funny, and compulsively readable, this guide shows how ordinary people can build solid livings, with independence and purpose, on their own terms."-Gretchen Rubin, author of the #1 New York Times bestseller The Happiness Project
Still in his early thirties, Chris Guillebeau completed a tour of every country on earth and yet he's never held a "real job" or earned a regular paycheck. Rather, he has a special genius for turning ideas into income, and he uses what he earns both to support his life of adventure and to give back.
Chris identified 1,500 individuals who have built businesses earning $50,000 or more from a modest investment (in many cases, $100 or less), and focused on the 50 most intriguing case studies. In nearly all cases, people with no special skills discovered aspects of their personal passions that could be monetized, and were able to restructure their lives in ways that gave them greater freedom and fulfillment.
Here, finally, distilled into one easy-to-use guide, are the most valuable lessons from those who've learned how to turn what they do into a gateway to self-fulfillment. It's all about finding the intersection between your "expertise"-even if you don't consider it such-and what other people will pay for. You don't need an MBA, a business plan or even employees. All you need is a product or service that springs from what you love to do anyway, people willing to pay, and a way to get paid.
Not content to talk in generalities, Chris tells you exactly how many dollars his group of unexpected entrepreneurs required to get their projects up and running; what these individuals did in the first weeks and months to generate significant cash; some of the key mistakes they made along the way, and the crucial insights that made the business stick. Among Chris's key principles: If you're good at one thing, you're probably good at something else; never
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teach a man to fish-sell him the fish instead; and in the battle between planning and action, action wins.
In ancient times, people who were dissatisfied with their lives dreamed of finding magic lamps, buried treasure, or streets paved with gold. Today, we know that it's up to us to change our lives. And the best part is, if we change our own life, we can help others change theirs. This remarkable book will start you on your way.
In ancient times, people who were dissatisfied with their lives dreamed of finding magic lamps, buried treasure, or streets paved with gold. Today, we know that it's up to us to change our lives. And the best part is, if we change our own life, we can help others change theirs. This remarkable book will start you on your way.
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Chapter 1 RenaissanceYou already have the skills you need you just have to know where to look.
The need for change bulldozed a road down the center of my mind.
maya angelou
On the Monday morning of May 4, 2009, Michael Hanna put on a Nordstrom suit with a colorful tie and headed to his office building in downtown Portland, Oregon. A twenty-five-year veteran sales professional, Michael spent his days attending meetings, pitching clients, and constantly responding to email.
Arriving at work, he settled into his cubicle, reading the news and checking a few emails. One of the messages was from his boss, asking to see him later that day. The morning passed uneventfully: more emails, phone calls, and planning for a big pitch. Michael took a client out to lunch, stopping off for an espresso recharge on the way back in. He returned in time to fire off a few more replies and head to the boss s office.
Inside the office, Michael took a seat and noticed that his boss didn t make eye contact. After that, he says, everything happened in slow motion. I had heard story after story of this experience from other people, but I was always disconnected from it. I never thought it could happen to me.
His boss mentioned the downturn in the economy, the unavoidable need to lose good people, and so on. An H.R. manager appeared out of nowhere, walking Michael to his desk and handing him a cardboard box an actual box! to pack up his things. Michael wasn t sure what to say, but he tried to put on a brave face for his nearby colleagues. He drove home at two-thirty, thinking about how to tell his wife, Mary Ruth, and their two children that he no longer had a job.
After the shock wore off, Michael settled into an unfamiliar routine, collecting unemployment checks and hunting for job leads. The search was tough. He was highly qualified, but so were plenty of other people out pounding the pavement every day. The industry was changing, and it was far from certain that
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Michael could return to a well-paying job at the same level he had worked before.
One day, a friend who owned a furniture store mentioned that he had a truckload of closeout mattresses and no use for them. You could probably sell these things one at a time on Craigslist and do pretty well, he told Michael. The idea sounded crazy, but nothing was happening on the job front. Michael figured if nothing else, he could at least sell the mattresses at cost. He called Mary Ruth: Honey, it s a long story, but is it OK if I buy a bunch of mattresses?
The next step was to find a location to stash the goods. Hunting around the city, Michael found a car dealership that had gone out of business recently. Times were hard in the real estate business too, so when Michael called the landlord to see if he could set up shop inside the old showroom, he had a deal. The first inventory went quickly through Craigslist and word of mouth, and the biggest problem was answering questions from potential customers about what kind of mattress they should buy. I had no business plan and no knowledge of mattresses, Michael said. My impression of mattress stores was that they were seedy, high-pressure places. I wasn t sure what kind of place I was trying to build, but I knew it had to be a welcoming environment where customers weren t hassled.
After the first experience went well, Michael took the plunge and studied up on mattresses, talking to local suppliers and negotiating with the landlord to remain in the former car showroom. Mary Ruth built a website. The concept of a no-hard-sell mattress store went over well in Portland, and business grew when the store offered the industry s first-ever mattress delivery by bicycle. (A friend built a custom tandem bike with a platform on th
One day, a friend who owned a furniture store mentioned that he had a truckload of closeout mattresses and no use for them. You could probably sell these things one at a time on Craigslist and do pretty well, he told Michael. The idea sounded crazy, but nothing was happening on the job front. Michael figured if nothing else, he could at least sell the mattresses at cost. He called Mary Ruth: Honey, it s a long story, but is it OK if I buy a bunch of mattresses?
The next step was to find a location to stash the goods. Hunting around the city, Michael found a car dealership that had gone out of business recently. Times were hard in the real estate business too, so when Michael called the landlord to see if he could set up shop inside the old showroom, he had a deal. The first inventory went quickly through Craigslist and word of mouth, and the biggest problem was answering questions from potential customers about what kind of mattress they should buy. I had no business plan and no knowledge of mattresses, Michael said. My impression of mattress stores was that they were seedy, high-pressure places. I wasn t sure what kind of place I was trying to build, but I knew it had to be a welcoming environment where customers weren t hassled.
After the first experience went well, Michael took the plunge and studied up on mattresses, talking to local suppliers and negotiating with the landlord to remain in the former car showroom. Mary Ruth built a website. The concept of a no-hard-sell mattress store went over well in Portland, and business grew when the store offered the industry s first-ever mattress delivery by bicycle. (A friend built a custom tandem bike with a platform on th
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Autoren-Porträt von Chris Guillebeau
Chris Guillebeau
Bibliographische Angaben
- Autor: Chris Guillebeau
- 2016, Internationale Ausgabe, 304 Seiten, mit Abbildungen, Masse: 13,5 x 20,6 cm, Kartoniert (TB), Englisch
- Verlag: Penguin Random House
- ISBN-10: 0451496647
- ISBN-13: 9780451496645
- Erscheinungsdatum: 02.04.2016
Sprache:
Englisch
Pressezitat
"The $100 Startup is a twofer: It's a kick in the pants to get started on your dream and a road map for finding your way once you begin. If you're not ready to launch your own business after reading this book, you need to go back and read it again!"-- Daniel H. Pink, New York Times bestselling author of Drive and A Whole New Mind
"In this valuable guide Chris Guillebeau shows that transforming an idea into a successful business can be easier than you think You are in charge of which ideas deserve your time, and this book can help you wake up every morning eager to progress to the next step."
-- Tony Hsieh, New York Times bestselling author of Delivering Happiness and CEO of Zappos.com
"The money you have is enough. Chris makes it crystal clear: there are no excuses left. START. Start now, not later. Hurry."
--Seth Godin, New York Times bestselling author of The Bootstrapper s Bible
"Everything Chris Guillebeau does is in earnest. The ideas inside this book will lead you to a better place."
-- Chris Brogan, President of Human Business Works and author of Trust Agents
With traditional career doors slamming shut, it s easy to panic, but Chris Guillebeau sees opportunities everywhere. Making a career out of your passion sounds like a dream, but in this straight-forward, engaging book he shows you how to get it done, one simple step at a time.
-- Alan Paul, author of Big in China
"Delivers exactly what a new entrepreneur needs: road-tested, effective and exceptionally pragmatic advice for starting a new business on a shoestring.
-- Pamela Slim, author of Escape from Cubicle Nation: From Corporate Prisoner to Thriving Entrepreneur
Guillebeau has been in the trenches for years, and in The $100 Startup he guides you step-by-step through how he and dozens of others have turned their passions into profits. It's essential reading for the solopreneur!
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-- Todd Henry, author of The Accidental Creative
"This book is more than a "how to" guide, it's a "how they did it" guide that should persuade anyone thinking about starting a business that they don't need a fortune to make one."
-- John Jantsch, author of Duct Tape Marketing and The Referral Engine
Crammed with data, checklists, models, and concrete examples. Thoughtful, funny, and compulsively readable, this guide shows how ordinary people can build solid livings, with independence and purpose, on their own terms.
-- Gretchen Rubin, author of the #1 New York Times bestseller The Happiness Project
"This book is more than a "how to" guide, it's a "how they did it" guide that should persuade anyone thinking about starting a business that they don't need a fortune to make one."
-- John Jantsch, author of Duct Tape Marketing and The Referral Engine
Crammed with data, checklists, models, and concrete examples. Thoughtful, funny, and compulsively readable, this guide shows how ordinary people can build solid livings, with independence and purpose, on their own terms.
-- Gretchen Rubin, author of the #1 New York Times bestseller The Happiness Project
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