Financial Literacy and the Limits of Financial Decision-Making

Introduction; Tina Harrison.- Chapter 1: Cognitivedrivers of suboptimal financial decisions: Implications for financial literacycampaigns; Hooman Estelami.- Chapter 2: How mutual fund investors' objective andsubjective knowledge impacts their information search and processing behaviour; Sanjay Kumar Mishra and Manoj Kumar.- Chapter 3: Do investors show anattentional bias toward past performance? An eye-tracking experiment on visualattention to mutual fund disclosures in simplified fund prospectuses; AndreasHüsser and Werner Wirth.- Chapter 4: Overconfidence and emotion regulationfailure: How overconfidence leads to the disposition effect in consumerinvestment behaviour; Wujin Chu, Meeja Im and Hyunkyu Jang.-Chapter 5: Consumer rationality/irrationality and financial literacy in thecredit card market: Implications from an integrative review; Na Shen.- Chapter 6: Financial literacy and shrouded credit cardrewards; Laura Ricaldi, Michael S Finke and Sandra J Huston.- Chapter 7: Aremen better investors than women? Gender differences in mutual fund and pensioninvestments; Rita Martenson.- Chapter 8: Genderstereotyping in financial advisors' assessment of customers; Inga-Lill Söderberg.- Chapter 9: Tailored financial literacy education:An indigenous perspective; Mark Brimble and Levon Blue.- Chapter10: Financial literacy and financial literacy programmes in Australia; Andrew C Worthington.- Chapter 11: Assessment of behavioural outcomes offinancial education workshops on financial behaviour of the participants: Anexperimental study; Harsha Vijaykumar Jariwala and MahendraS Sharma.

Dr TinaHarrison isthe Personal Chair of Financial Services Marketing and Consumption at theUniversity of Edinburgh Business School, UK. She is also the Editor ofPalgrave's Journal of Financial Services Marketing.