Exploring Strategy - Text Only
(Sprache: Englisch)
With over one million copies sold worldwide, Exploring Strategy has long been the essential strategy text for managers of today and tomorrow. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big...
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With over one million copies sold worldwide, Exploring Strategy has long been the essential strategy text for managers of today and tomorrow. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations- how they grow, how they innovate and how they change.
Inhaltsverzeichnis zu „Exploring Strategy - Text Only “
Chapter 1: Introducing StrategyChapter 2: Macro Environmental Analysis
Chapter 3: Industry and Sector Analysis
Chapter 4: Resources and Capabilities
Chapter 5: Stakeholders and Governance
Chapter 6: History and Culture
Chapter 7: Business Strategy and models
Chapter 8: Corporate Strategy and Diversification
Chapter 9: International Strategy
Chapter 10: Entrepreneurship and Innovation
Chapter 11: Mergers, Acquisitions and Alliances
Chapter 12: Strategy in Action
Chapter 13: Strategy Development Processes
Chapter 14: Organizing and Strategy
Chapter 15: Leadership and Strategic Change
Chapter 16: The Practice of Strategy
Autoren-Porträt von Gerry Johnson, Richard Whittington, Patrick Regnér, Kevan Scholes, Duncan Angwin
Gerry Johnson is Emeritus Professor of Strategic Management at Lancaster University School of Management Richard Whittington is Professor of Strategic Management at the Said Business School, University of Oxford
Kevan Scholes is Emeritus Professor of Startegic Management and formerly Director of the Sheffield Business School
Duncan Angwin is Professor of Strategic Management at Lancaster University
Patrick Regner is Professor of Strategic Management at Stockholm School of Economics.
Bibliographische Angaben
- Autoren: Gerry Johnson , Richard Whittington , Patrick Regnér , Kevan Scholes , Duncan Angwin
- 2018, 11th edition, 588 Seiten, Masse: 19,7 x 26,6 cm, Kartoniert (TB), Englisch
- Verlag: PEARSON EDUCATION
- ISBN-10: 129214517X
- ISBN-13: 9781292145174
Sprache:
Englisch
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