Business in Action, Global Edition
(Sprache: Englisch)
For introductory business courses.
A concise and comprehensive introduction to business today
Business in Action remains the premier text for important introductory business principles and...
A concise and comprehensive introduction to business today
Business in Action remains the premier text for important introductory business principles and...
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For introductory business courses.A concise and comprehensive introduction to business today
Business in Action remains the premier text for important introductory business principles and concepts. Featuring a highly organized, objective-driven structure, it incorporates relevant, contemporary examples and trends from the business world.
From the life-changing impact of the pandemic to the prospect of conducting business in the metaverse to a spark of hope in the union movement, the past several years have been momentous for business. The 10th Edition has been thoroughly revised to reflect all these changes and help prepare students for the complexities and expectations of today's workplace.
Inhaltsverzeichnis zu „Business in Action, Global Edition “
PART 1: SETTING THE STAGE: THE BUSINESS OF BUSINESS - Developing a Business Mindset
- Economics, Money, and Banking
- The Global Marketplace
- Business Ethics and Corporate Social Responsibility
- A. Business Law
- B. Risk Management
- C. Information Technology
- D. Personal Finance: Getting Set for Life
Autoren-Porträt von Courtland Bovee, John Thill
Courtland L. Bov�e and John V. Thill have been leading textbook authors for more than 2 decades, introducing millions of students to the fields of business and business communication. Their award-winning texts are distinguished by proven pedagogical features, extensive selections of contemporary case studies, hundreds of real-life examples, engaging writing and thorough research. Each new edition reflects the authors' commitment to continuous refinement and improvement, particularly in terms of modeling the latest practices in business and the use of technology.Professor Bov�e has 22 years of teaching experience at Grossmont College in San Diego, where he has received teaching honors and was accorded that institution's C. Allen Paul Distinguished Chair. Mr. Thill is a prominent communications consultant who has worked with organizations ranging from Fortune 500 multinationals to entrepreneurial start-ups. He formerly held positions with Pacific Bell and Texaco.
Courtland Bov�e and John Thill were recently awarded proclamations from the Governor of Massachusetts for their lifelong contributions to education and for their commitment to the summer youth baseball program that is sponsored by the Boston Red Sox.
Bibliographische Angaben
- Autoren: Courtland Bovee , John Thill
- 2023, 10. Auflage, 568 Seiten, Masse: 21,8 x 27,3 cm, Kartoniert (TB), Englisch
- Verlag: Pearson
- ISBN-10: 1292721650
- ISBN-13: 9781292721651
- Erscheinungsdatum: 16.05.2023
Sprache:
Englisch
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