Importance of Corporate Social Responsibility. Analysis of a scientific article on international hotel chains (PDF)
(Sprache: Englisch)
Seminar paper from the year 2013 in the subject Tourism - Hotel Management, grade: 1,0, Munich University of Applied Sciences (Tourism), course: Academic research, language: English, abstract: The article with the headline "International hotel chains and...
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Seminar paper from the year 2013 in the subject Tourism - Hotel Management, grade: 1,0, Munich University of Applied Sciences (Tourism), course: Academic research, language: English, abstract: The article with the headline "International hotel chains and environmental protection: an analysis of Hilton's yes we care! Programme" has its main focus on the topic of corporate social responsibility (CSR) executed by international hotel chains. The article analyses and evaluates the Hilton's we care! programme that was rolled out in 70 Hilton Worldwide hotels. It outlines the close connection between CSR and term corporate environmentalism. A further connection is made between the linkage of CSR and Human Recourses Management (HRM). The relevance of the topic CSR and environmentalism is illustrated in the article.
Bibliographische Angaben
- Autor: Finian Carey
- 2019, 1. Auflage, 15 Seiten, Englisch
- Verlag: GRIN Verlag
- ISBN-10: 3346066479
- ISBN-13: 9783346066473
- Erscheinungsdatum: 18.11.2019
Abhängig von Bildschirmgrösse und eingestellter Schriftgrösse kann die Seitenzahl auf Ihrem Lesegerät variieren.
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- Grösse: 0.51 MB
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Englisch
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