Business for Punks (ePub)
Don't waste your time on bullsh*t business plans. Forget sales. Put everything on the line for what you believe in.
These are some of the mantras that have turned BrewDog into one of the world's fastest-growing...
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START A REVOLUTION NOT A BUSINESS
Don't waste your time on bullsh*t business plans. Forget sales. Put everything on the line for what you believe in.
These are some of the mantras that have turned BrewDog into one of the world's fastest-growing drinks brands, famous for beers, bars and crowdfunding.
In Business for Punks, BrewDog co-founder James Watt bottles the essence of this success. From finances ('chase down every cent, pimp every pound') to marketing ('lead with the crusade, not the product') this is an anarchic, indispensable guide to thriving on your own terms.
'Indispensable tips for a fledgeling entrepreneur with a bright idea' The Times
- Autor: James Watt
- 2015, Englisch
- Verlag: Penguin Books Ltd
- ISBN-10: 024197299X
- ISBN-13: 9780241972991
- Erscheinungsdatum: 05.11.2015
Abhängig von Bildschirmgrösse und eingestellter Schriftgrösse kann die Seitenzahl auf Ihrem Lesegerät variieren.
- Dateiformat: ePub
- Grösse: 70 MB
- Mit Kopierschutz
- Vorlesefunktion
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