Big Data Revolution (PDF)

Exploit the power and potential of Big Data to revolutionize
business outcomes



Big Data Revolution is a guide to improving performance,
making better decisions, and transforming business through the
effective use of Big Data. In this collaborative work by an IBM
Vice President of Big Data Products and an Oxford Research Fellow,
this book presents inside stories that demonstrate the power and
potential of Big Data within the business realm. Readers are guided
through tried-and-true methodologies for getting more out of data,
and using it to the utmost advantage. This book describes the major
trends emerging in the field, the pitfalls and triumphs being
experienced, and the many considerations surrounding Big Data, all
while guiding readers toward better decision making from the
perspective of a data scientist.

Companies are generating data faster than ever before, and
managing that data has become a major challenge. With the right
strategy, Big Data can be a powerful tool for creating effective
business solutions - but deep understanding is key when
applying it to individual business needs. Big Data
Revolution provides the insight executives need to incorporate
Big Data into a better business strategy, improving outcomes with
innovation and efficient use of technology.

* Examine the major emerging patterns in Big Data

* Consider the debate surrounding the ethical use of data

* Recognize patterns and improve personal and organizational
performance

* Make more informed decisions with quantifiable results

In an information society, it is becoming increasingly important
to make sense of data in an economically viable way. It can drive
new revenue streams and give companies a competitive advantage,
providing a way forward for businesses navigating an increasingly
complex marketplace. Big Data Revolution provides expert
insight on the tool that can revolutionize industries.