Tools and Weapons
The Promise and the Peril of the Digital Age
(Sprache: Englisch)
"A clear, compelling guide to some of the most pressing debates in technology today."-Bill Gates, from the foreword
From Microsoft's president and one of the tech industry's broadest thinkers, a frank and thoughtful reckoning with how to balance enormous...
From Microsoft's president and one of the tech industry's broadest thinkers, a frank and thoughtful reckoning with how to balance enormous...
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"A clear, compelling guide to some of the most pressing debates in technology today."-Bill Gates, from the forewordFrom Microsoft's president and one of the tech industry's broadest thinkers, a frank and thoughtful reckoning with how to balance enormous promise and existential risk as the digitization of everything accelerates.
Microsoft President Brad Smith operates by a simple core belief: When your technology changes the world, you bear a responsibility to help address the world you have helped create. This might seem uncontroversial, but it flies in the face of a tech sector long obsessed with rapid growth and sometimes on disruption as an end in itself. While sweeping digital transformation holds great promise, we have reached an inflection point. The world has turned information technology into both a powerful tool and a formidable weapon, and new approaches are needed to manage an era defined by even more powerful inventions like artificial intelligence. Companies that create technology must accept greater responsibility for the future, and governments will need to regulate technology by moving faster and catching up with the pace of innovation.
In Tools and Weapons, Brad Smith and Carol Ann Browne bring us a captivating narrative from the cockpit of one of the world's largest and most powerful tech companies as it finds itself in the middle of some of the thorniest emerging issues of our time. These are challenges that come with no preexisting playbook, including privacy, cybercrime and cyberwar, social media, the moral conundrums of artificial intelligence, big tech's relationship to inequality, and the challenges for democracy, far and near. While in no way a self-glorifying "Microsoft memoir," the book pulls back the curtain remarkably wide onto some of the company's most crucial recent decision points as it strives to protect the hopes technology offers against the very real threats it also presents. There are huge ramifications for communities
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and countries, and Brad Smith provides a thoughtful and urgent contribution to that effort.
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IntroductionThe Cloud: The World's Filing Cabinet
Civilization has always run on data.
Human history began when people developed the ability to speak. With the invention of language, people could share their ideas, experiences, wants, and needs.
Progress accelerated as people developed the ability to write. Ideas spread more easily and accurately not just from person to per son, but from place to place.
Then came the spark that created the flame of knowledge: the ability to store, retrieve, and share what people had written. A hall mark of the ancient world became the construction of libraries.1 These archives of documents and books meant that people could communi cate more readily not just across space, but across time, passing information from one generation to the next. Centuries later, when Johannes Gutenberg invented the mechanical printing press, the flame became a fire that empowered writers and readers alike.
That fire would sweep the world. The ensuing centuries produced an explosion in commerce that was both cause and conse quence of increasing communication. By the early twentieth century, every office needed a facility to store documents. Rooms were filled with filing cabinets.
While data has always been important to society, it has never played the role it does today. Even when trade slows or economies falter, data continues to grow at a steady pace. Some say that data has become the oil of the twentyfirst century. But that understates the reality. A century ago, automobiles, airplanes, and many trains ran on oil. Today, every aspect of human life is fueled by data. When it comes to modern civilization, data is more like the air we breathe than the oil we burn.
Unlike oil, data has become a renewable resource that we humans can create ourselves. This decade will end with almost 25 times as much digital data as when it began. With artificial intelligence, or AI, we re doing more with data than ever
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before.
We call the digital infrastructure that supports this the cloud. While its name sounds soft and fluffy, in truth the cloud is a fortress. Every time you look something up on your smartphone, you pull data from a mammoth data center a modernday marvel that almost no one gets to step inside.
But if you re lucky enough to visit a data center, you ll better un derstand how the world now works.
One of the best places to see the inner workings of the cloud is the world s capital of apples. The tiny town of Quincy, Washington, sits roughly 150 miles east of Seattle off Interstate 90. Its location is no accident. Quincy is in the center of the state s agricultural basin, perched near a steep gorge carved for millennia by the wide and roll ing Columbia River, the largest waterway in the western United States. The town is powered by a network of hydroelectric plants, including the Grand Coulee Dam, the largest power station in the United States. It s an ideal setting for what has become the world s biggest consumer of electricity, the modern data center.
A few blocks off Quincy s main street, you ll find a series of non descript buildings secured by tall fences and walls. Some are marked by the logos of today s tech companies; others have no identification at all. The largest of these facilities is called the Columbia Data Cen ter, which is owned by Microsoft.
It s thrilling and a bit eerie to take in the sheer size of a data center. Our facilities in Quincy are no longer just a single building. They fill two data center campuses with more than twenty buildings, totaling two million square feet. Each building is the size of two foot ball fields and is big enough to house two large commercial airplanes. This collection of buildings is home to hundreds of thousands of se
We call the digital infrastructure that supports this the cloud. While its name sounds soft and fluffy, in truth the cloud is a fortress. Every time you look something up on your smartphone, you pull data from a mammoth data center a modernday marvel that almost no one gets to step inside.
But if you re lucky enough to visit a data center, you ll better un derstand how the world now works.
One of the best places to see the inner workings of the cloud is the world s capital of apples. The tiny town of Quincy, Washington, sits roughly 150 miles east of Seattle off Interstate 90. Its location is no accident. Quincy is in the center of the state s agricultural basin, perched near a steep gorge carved for millennia by the wide and roll ing Columbia River, the largest waterway in the western United States. The town is powered by a network of hydroelectric plants, including the Grand Coulee Dam, the largest power station in the United States. It s an ideal setting for what has become the world s biggest consumer of electricity, the modern data center.
A few blocks off Quincy s main street, you ll find a series of non descript buildings secured by tall fences and walls. Some are marked by the logos of today s tech companies; others have no identification at all. The largest of these facilities is called the Columbia Data Cen ter, which is owned by Microsoft.
It s thrilling and a bit eerie to take in the sheer size of a data center. Our facilities in Quincy are no longer just a single building. They fill two data center campuses with more than twenty buildings, totaling two million square feet. Each building is the size of two foot ball fields and is big enough to house two large commercial airplanes. This collection of buildings is home to hundreds of thousands of se
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Autoren-Porträt von Brad Smith, Carol Ann Browne
Brad Smith is Microsoft's President, where he leads a team of more than 1,400 business, legal and corporate affairs professionals working in 56 countries. He plays a key role in spearheading the company's work on critical issues involving the intersection of technology and society, including cybersecurity, privacy, artificial intelligence, human rights, immigration, philanthropy and environmental sustainability. The Australian Financial Review has described Smith as "one of the technology industry's most respected figures," and the New York Times has called him "a de facto ambassador for the technology industry at large." Carol Ann Browne is General Manager and Chief of Staff at Microsoft. Browne and Smith have collaborated on a wide variety of writing, video, and other external engagements around the world, including their Today in Technology blog series.
Bibliographische Angaben
- Autoren: Brad Smith , Carol Ann Browne
- 2019, Internationale Ausgabe, 368 Seiten, Masse: 15,6 x 23,3 cm, Kartoniert (TB), Englisch
- Verlag: Penguin Press
- ISBN-10: 1984879227
- ISBN-13: 9781984879226
- Erscheinungsdatum: 21.10.2019
Sprache:
Englisch
Pressezitat
A clear, compelling guide to some of the most pressing debates in technology today. Bill Gates, from the forewordTaming Big Tech will not be easy, but this book . . . shows where to start. The Financial Times
Smith s book is not the typical vanity project churned out by so many Fortune 500 leaders, the generic tomes on leadership and teamwork stocked at airport bookstores near the neck pillows. Tools and Weapons is a glimpse behind the curtain as Microsoft reckoned with the Snowden revelations, defended against the vicious cyberattacks, and took both the Obama and Trump administrations to court. Rolling Stone
When your technology changes the world, writes Smith, you bear a responsibility to help address the world you have helped create. In Tools and Weapons, Smith and co-author Carol Ann Browne, make a persuasive, pragmatic case for owning that responsibility, in everything from digital privacy and surveillance to cybersecurity and social fragmentation to artificial intelligence and facial-recognition technology. Seattle Times
Casual readers who know Microsoft primarily for Windows, Office and maybe Xbox will be surprised by the level of insight Smith brings to some of the biggest issues facing not just the industry but humanity. [Tools and Weapons] is written for a mass market, not just tech and policy wonks. It offers a framework for everyday readers to understand and think about the implications of powerful new forms of technology. . . . It s full of behind-the-scenes anecdotes, from internal Microsoft meetings to high-level sessions at the Obama and Trump White Houses. It makes ample use of historical references to put modern trends and technologies in context. GeekWire
Coming from an industry driven by disruption, it s refreshing to read Brad Smith s call for the tech sector to assume more responsibility. In Tools and Weapons, Brad and Carol Ann
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Browne wrestle with some of the world s toughest technology challenges with common sense and valuable insight reflecting their inside experience. The ideas in Tools and Weapons won t solve all our problems, but they re a very good place to start. Reed Hastings, CEO, Netflix
At a time when many leaders in tech want to avoid a discussion of the social, economic, and security ramifications of the products they ve built, it s refreshing to see Brad Smith step up, urge the industry to take action, and acknowledge the need for smart regulation. This book offers an excellent encapsulation of some of the biggest challenges facing technologists, policymakers, and users alike. Senator Mark Warner
"Tools and Weapons reads like a techno-legal thriller, yet offers a thorough and eye-opening account of the major tech controversies of the last decade, from NSA spying through AI ethics and the US-China standoff. Brad Smith, a believer that 'great power brings great responsibility' makes it evident that the future of humanity may depend on ethical and responsive leadership in the tech industries, and in this book he sets a high bar for his peers." Tim Wu, author of The Curse of Bigness
This is a colorful and insightful insiders view of how technology is both empowering and threatening us. From privacy to cyberattacks, this timely book is a useful guide for how to navigate the digital future. Walter Isaacson, bestselling author of The Innovators and Steve Jobs
Perhaps more than any industry leader, Brad Smith understands that technology is a double-edged sword unleashing incredible opportunity but raising profound questions about democracy, civil liberties, the future of work and international relations. Tools and Weapons tackles these and other questions in a brilliant and accessible manner. It is a timely book that should be read by anyone seeking to understand how we can take advantage of technology s promise without sacrificing our freedom, privacy or security. Former Secretary of State Madeleine K. Albright
With clarity and candor, Brad Smith and Carol Ann Browne have crafted an indispensable guide to understanding and tackling the mightiest tech challenges of our time. Drawing on firsthand experience as well as the lessons of history, this perceptive volume shows that solutions will not be solely governmental nor corporate, but must involve collaboration across sectors and borders. Timely, essential reading for all who care about where the tech world goes next. Margaret O Mara, author of The Code
Brad Smith has emerged as a vocal and principled thought leader addressing how technology can either help uphold or undermine human rights. As digital technology continues to proliferate, these issues will only grow in importance and command more of the world s attention. Amal Clooney, international human rights lawyer and co-founder and president, Clooney Foundation for Justice
At a time when many leaders in tech want to avoid a discussion of the social, economic, and security ramifications of the products they ve built, it s refreshing to see Brad Smith step up, urge the industry to take action, and acknowledge the need for smart regulation. This book offers an excellent encapsulation of some of the biggest challenges facing technologists, policymakers, and users alike. Senator Mark Warner
"Tools and Weapons reads like a techno-legal thriller, yet offers a thorough and eye-opening account of the major tech controversies of the last decade, from NSA spying through AI ethics and the US-China standoff. Brad Smith, a believer that 'great power brings great responsibility' makes it evident that the future of humanity may depend on ethical and responsive leadership in the tech industries, and in this book he sets a high bar for his peers." Tim Wu, author of The Curse of Bigness
This is a colorful and insightful insiders view of how technology is both empowering and threatening us. From privacy to cyberattacks, this timely book is a useful guide for how to navigate the digital future. Walter Isaacson, bestselling author of The Innovators and Steve Jobs
Perhaps more than any industry leader, Brad Smith understands that technology is a double-edged sword unleashing incredible opportunity but raising profound questions about democracy, civil liberties, the future of work and international relations. Tools and Weapons tackles these and other questions in a brilliant and accessible manner. It is a timely book that should be read by anyone seeking to understand how we can take advantage of technology s promise without sacrificing our freedom, privacy or security. Former Secretary of State Madeleine K. Albright
With clarity and candor, Brad Smith and Carol Ann Browne have crafted an indispensable guide to understanding and tackling the mightiest tech challenges of our time. Drawing on firsthand experience as well as the lessons of history, this perceptive volume shows that solutions will not be solely governmental nor corporate, but must involve collaboration across sectors and borders. Timely, essential reading for all who care about where the tech world goes next. Margaret O Mara, author of The Code
Brad Smith has emerged as a vocal and principled thought leader addressing how technology can either help uphold or undermine human rights. As digital technology continues to proliferate, these issues will only grow in importance and command more of the world s attention. Amal Clooney, international human rights lawyer and co-founder and president, Clooney Foundation for Justice
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