Sharp Innovationtelling
#Innovationtelling - understanding the latest trends in mobile journalism, media innovation and virtual reality for storytellers. Marie Elisabeth Mueller applies "open innovation" to storytelling. She and her esteemed circle of co-authors explain how new...
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#Innovationtelling - understanding the latest trends in mobile journalism, media innovation and virtual reality for storytellers. Marie Elisabeth Mueller applies "open innovation" to storytelling. She and her esteemed circle of co-authors explain how new media and emerging platforms and technologies - like Snapchat, virtual reality or design thinking - can be repurposed for high quality journalistic stories.The series of "Now Media" publications offers fascinating insights into innovative media formats and emerging storytelling with virtual reality and augmented reality technology. The series specialises in journalism, marketing and branding. All "Now Media" products reflect the latest trends, which are based on the digital marriage of technology and content: liquid, interactive, prosumer-oriented, cloud-based, in real-time or on demand. The series is designed for a multilingual and global audience and will appeal to entrepreneurs, students and researchers as well as to all interested users.With contributions byFabian Ulitzka (Klickkonzept), Yusuf Omar (CNN), Marie Elisabeth Mueller (HdM), Devadas Rajaram (ACJ), Vera Kirschbaum mit Nils Kraft und Aline Spantig (alle HdM), Sarah Spitzer (HdM), Vera Clausen (Daimler), Maximilian Schmierer (MXO), Christian Kubis (Festo), André John (UFO Frankfurt), Julian Bossert (Digital Concepts & Strategy), Imran Azam (Thisisreel).
Bibliographische Angaben
- 2017, 100 Seiten, Masse: 15,3 x 22,7 cm, Kartoniert (TB), Deutsch
- Herausgegeben: Marie Elisabeth Mueller, Harald Eichsteller, Devadas Rajaram
- Verlag: Nomos
- ISBN-10: 3848738120
- ISBN-13: 9783848738120
- Erscheinungsdatum: 17.10.2017
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